Today marks a big day in MyFitnessPal history. We are excited to announce that we’ve received a recent round of funding that will allow us to continue innovating and growing as a company. We are delighted to announce our partnership with the firms of Kleiner Perkins Caufield and Byers and Accel Partners on this next phase of living out our mission to help you, our users, reach your personal health and fitness goals.
Until now, we’ve built our company from the ground-up without any outside investment. We’ve used our profits to bootstrap our growth for years. So why are we taking an investment now?
Well, we have big ideas for MyFitnessPal, and we want to bring them to life for you, now. We want to build the best, most complete personal health and fitness system. More than that, we want to help create a healthier world by helping individuals everywhere create healthy habits and live healthier lives. These are big, audacious goals, but we are confident that the experience and resources of KPCB and Accel will help us make them a reality.
What does this mean for you, our users?
This new investment will allow us to grow and expand our existing service, providing even more data and insights to help you make better decisions about your health every day. The easier we can make tracking, the more likely you are to be successful in your health and fitness goals. This funding will allow us to do just that, adding more analytics and advice to better serve our members.
The way we see it, if you succeed, we succeed.
There are so many things we’ve wanted to build but we’ve had to grow very slowly and carefully, until now. We look forward to using these funds to deliver the insights and features we have long wanted to create for you. We will also be expanding our presence around the world so millions of people like you can experience MyFitnessPal and fall in love with their new active and balanced lifestyles!
Got suggestions on new features? Send them our way. As always, we’re all ears!
Mike, Al and the MFP Team